Well, I binged on the first five (six? I lost count after the Ursa Minor) episodes of My Little Pony: Friendship is Magic via YouTube last night, while workin’ on various stuff. It was enjoyable and I can see why it’s popular, although it didn’t cause me to squee with the light of a thousand suns the way it has some others.
I can see the Powerpuff Girls influence in it, and that can be nothing but good. I also wholeheartedly applaud a Very Girly Show For Girls That Is Girly that has things like well-defined and likeable characters, plots with conflict, and themes of self-reliance and personal development, without actually being a show for boys where the characters all have long hair and squeaky voices (a pitfall PPG could occasionally fall prey to).
In the episodes I watched, it never quite reached the level of awesome, although it did have moments that approached it, such as “I cannot tolerate such a crime against fabulosity!” and “But … the rainbow one kicked me…” With a few nudges in the right direction, it could easily become awesome, but my gut feeling is that Hasbro wouldn’t tolerate it.
So what’s my analysis of the whole Brony thing? Well, some of it is the same “breath of fresh air” phenomenon that made the original Star Wars such a hit after a decade of sci-fi movies that made you want to kill yourself. My Little Pony is a well-written, enjoyable, decently-animated show, which means it blows the doors off of anything else happening right now. Since the collapse of TV animation in the late ’90s, there’s been painfully little that wasn’t outright crap, and since it’s not crap, MLP shines like gold. And while I don’t want to belittle the quality of the show, I do think the lack of competition has a lot to do with the sheer enthusiasm of the fandom that’s building up around it.
Fans are gonna glomp onto something, and if there’s only the one thing around worth glomping onto, it wins. Once upon a time, animation fans could geek out about Animaniacs, Chip and Dale’s Rescue Rangers, Powerfpuff Girls, Balto, Cardcaptor Sakura, Dexter’s Laboratory, The Lion King, even the good old-fashioned Looney Tunes, and all still be fairly current. But all those things are old now (sorry, but it’s true, people like the New Hotness), and even if they weren’t old, they’re not being broadcast. You have to already be a fan of those for them to still be relevant to you.
If MLP was going up against the WB at its height, or even Cartoon Network during the Space Ghost: Coast to Coast era, it would have had a harder time of it, true, but on the other hand, it is a show being made right now that could stand up to those and give them a run for their money, and in the current climate that’s an accomplishment in and of itself.